Good business decisions cannot be made with bad data. At Uber, we use aggregated and anonymized data to guide decision-making, ranging from financial planning to letting drivers know the best location for ride requests at a given time.
But how …
Good business decisions cannot be made with bad data. At Uber, we use aggregated and anonymized data to guide decision-making, ranging from financial planning to letting drivers know the best location for ride requests at a given time.
But how …
Maintaining Uber’s large-scale data warehouse comes with an operational cost in terms of ETL functions and storage. In our experience, optimizing for operational efficiency requires answering one key question: for which tables does the maintenance cost supersede utility? Once identified, …
The data involved in serving millions of rides and food deliveries on Uber’s platform doesn’t just facilitate transactions, it also helps teams at Uber continually analyze and improve our services. When we launch new services, we can quickly measure success, …