Uber recently launched a new capability: Ads on UberEats. With this new ability came new challenges that needed to be solved at Uber, such as systems for ad auctions, bidding, attribution, reporting, and more. This article focuses on how we …
Jacob Tsafatinos
Jacob Tsafatinos is a former Senior Software Engineer at Uber who led the efforts of the Ad Events Processing system. In his spare time he can be found playing lead guitar in his band Good Kid.