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Data / ML

How Uber Leverages Applied Behavioral Science at Scale

January 28, 2019 / Global
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Figure 1. The tested design for the Express POOL rider UI showed granular steps and icons to tap for more information.
Figure 2. Our typical workflow starts with a problem statement and ends with experimentation.
The Applied Behavioral Science team, located in San Francisco and Amsterdam.
Candice Hogan

Candice Hogan

Candice Hogan is a data science manager leading Uber Labs, the Applied Behavioral Science team.

Posted by casey.flint@uber.com, Candice Hogan

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